Split testing is a perfect way to see what’s working, what can be improved, and to get better results; although we mostly talk about split-testing your email marketing, there are other areas of your business you can try it out.

For example, you can determine what’s actually driving the traffic to your website and then set up a split test to see how you can improve its performance.

We’ve seen improvements up to 259%, would you like those numbers for your business as well?

You can use tools like AutoOptimize to achieve this.

The post Getting 52%+ Increases From Split Testing? appeared first on Oasis Optimization.

Have you been doing your split tests?

You know I highly recommend running split tests on your campaigns or flows to find out what type of content or strategies work better for your industry.

But, how do you keep track of every test you start?

It’s easy to miss something if you’re not organized, and we bring you something to remedy that.

Get yourself a copy of the Spilt Test Tracker Template here: http://oasisoptimization.com/splittesttrackertemplate 

The post How To Keep Track Of Split Tests For Your E-commerce Store (Template Included) appeared first on Oasis Optimization.

Split testing is not (or should not be) a one-time thing!

If you got good results after you split-tested something, it doesn’t mean you should stop.

Improving your open rates just by 1% can bring a lot of revenue in the long run, so why leave it at that after getting results just once?

You can read more about that in my book here: https://www.amazon.com/Ecommerce-Email-Marketing-Playbook-Business-ebook/dp/B09X8G5T8F 

The post Why Should You Continue To Split Test Sign-Up Forms After Good Results? appeared first on Oasis Optimization.