By now, you must have heard from a lot of different sources—me included!—that segmentation is super important for your email marketing. But that doesn’t mean… Read More »Using Segments Effectively In Your E-commerce Email Marketing
We always talk about focusing on your best customers, those who bring the most revenue to your business. But this doesn’t mean you should overlook… Read More »Customer Winback Flow – Reactivating Customers And Subscribers
This time I want to talk about another important flow that’s targeted mostly toward the consumable-oriented types of stores – food, drinks, skin care products,… Read More »Putting the Replenishment Flow To Work In Your E-commerce Business
AI tools! Getting started or want to get started using them and not sure where to start? Let’s get you started down the right path.… Read More »Utilizing AI Tools Effectively – Introduction – E-commerce Email Marketing
We’ve talked about email flows before and how important they are for your store’s email marketing. Like how versatile they are and that they free… Read More »How To Improve Your Email Flow Results
You know that automated emails are amazing when it comes to managing your e-commerce email marketing. They free you from having to manually send out… Read More »What Are The Best Ecommerce Email Flows For My Store?
If you want to increase your store’s recurring subscriptions, I believe that targeting specific customers who have expressed interest in your product is key. Not… Read More »How To Use Email To Sell Subscriptions On Shopify
Have you ever gone to a website and wanted to purchase something but it was out of stock? And what’s worse, you received an email… Read More »How To Stop Browse Abandon Emails When Items Are Out Of Stock
Klaviyo is back with an updated dashboard to make alerts more visible and there’s more goodies to uncover.
If there’s something people ask me a lot…it is this question…how should I hire the best copywriter/graphic designer/email agency? And while I don’t have a… Read More »How To Choose An Agency Or Employee For E-commerce Email Marketing?